Jeri Taylor-Swade, Celebrating 25 years

Jeri Taylor-Swade is a seasoned beauty entrepreneur, international makeup artist, and motivational leader whose career spans over two decades in the direct-sales and cosmetics industry. Her impact is felt globally, with a story rooted in faith, resilience, and the empowerment of others.

Jeri’s journey began in 1999 when she joined SeneGence as a part-time distributor, quickly transitioning into a full-time role and rapidly advancing to become the company’s first official “Queen.” Over a remarkable 14-year period, she held that title, leading a team that generated over $6.5 million in annual sales and contributing to a cumulative organizational volume exceeding $90 million.

As an international trainer and “Elite MUA” (make-up artist), she has outfitted teams across multiple continents—including Australia, Canada, Mexico, and the Caribbean—effectively helping to open new markets for SeneGence in at least five countries. For anyone searching for LipSense distributors near me, Jeri's extensive network serves as a valuable resource.

Beyond business metrics, Jeri passionately shares her faith as a Christ-follower, her identity as a wife, mother, and “Mima” (grandmother), and her commitment to philanthropy through the MakeSense Foundation, a 501(c)(3) that supports women and children globally. On social media, she promotes her brand, showcasing LipSense makeup and sharing her journey as a founding distributor, including where can I buy LipSense near me, through her Instagram handle @liquidmakeup_usa.

Adding to her credentials, Jeri is a certified Toastmaster and author, featured among a collection of women whose stories inspire entrepreneurship and legacy building.

Key Strengths & Contributions

Pioneer leadership: As the inaugural Queen of SeneGence, Jeri established standards for performance, training, and team culture.

Global expansion: Worked to extend SeneGence’s reach into new international markets, mentoring teams across continents.

Make-up artistry & training: Combines aesthetic expertise (as an Elite MUA) with business coaching—bridging beauty skills and sales strategy.

Philanthropy & empowerment: Through the MakeSense Foundation and her mission, she channels success into service, especially for women and children.

Faith-based authenticity: Her messaging is grounded in her Christian faith, adding a personal and relational dimension to her brand.

Personal Philosophy & Signature Lines

“Just keep on keeping on!”

“If it’s going to be… it’s up to me!” These phrases reflect her mindset of personal responsibility and consistent forward movement—even in the face of change.

Current Focus

Living in the Seattle area (Washington State) and active in her community, Jeri recently entered local public service by running for a board position with King County Fire District 38 in 2025—highlighting a continuing commitment to leadership beyond the beauty industry. For those interested in the SeneGence warehouse, she emphasizes the importance of community engagement.

Whether coaching new entrepreneurs, launching products, hosting her podcast “Cuppa with the Queen,” or mentoring across borders, Jeri remains wholeheartedly dedicated to her mission: empowering others to “Live Life in Love & Abundance.”